Selected Work

Products built where
execution was the edge.

Fifteen years leading product in fintech, insurance, banking, and enterprise — across Canada, USA, and MENA. These are the platforms, systems, and automations built to move real money, protect real data, and scale real operations.

01
Fintech Canada Proptech
Real Estate Investment Platform

Foreclosure Property Investment & Rental Management System

Led product strategy and delivery for a full-cycle real estate investment platform targeting Canadian and cross-border investors. The platform enabled users to discover foreclosure and distressed properties, evaluate investment potential, execute purchases, list and manage rental units, and track portfolio cash flow — all within a single product experience.

Property discovery engine with foreclosure and MLS data integration
Investor dashboard with ROI, cap rate, and cash-flow projections
End-to-end rental lifecycle management — listing, tenants, payments
Portfolio performance reporting and property-level analytics
02
Insurance Payments Enterprise
Insurance Claims & Payment Processing Platform

Third-Party Claims Submission, Invoice Tracking & Payment Workflow

Designed and delivered an end-to-end insurance payment platform that streamlined claims submission for third-party service providers. The system replaced manual, paper-heavy processes with a structured digital workflow: external agents submit invoices, internal teams review and adjudicate, finance approves and processes, and all parties track payment status in real time.

Third-party agent portal for invoice and claims submission
Internal review and adjudication workflow with role-based access
Payment processing pipeline with status tracking and audit trail
Automated notifications and SLA monitoring across claim lifecycle
03
Analytics Power BI Enterprise
Business Intelligence & Reporting

Power BI Dashboards for Sales, Operations & Marketing

Defined reporting strategy and delivered a suite of Power BI dashboards serving cross-functional leadership teams. Worked directly with sales, operations, marketing, and finance leads to identify their decision-critical KPIs, architect the data model, and build dashboards that replaced fragmented spreadsheet reporting with live, interactive intelligence.

Sales pipeline and revenue performance dashboards for leadership
Operations throughput, SLA compliance, and team-capacity views
Marketing funnel, campaign ROI, and channel attribution reporting
Data model design with multi-source integration and refresh scheduling
04
Anti-Fraud Automation Risk
Fraud Detection & Submission Automation

Anti-Fraud Controls & Automated Claims Submission Processing

Led product development of an anti-fraud detection layer embedded within a high-volume submission processing system. The product combined rule-based detection logic with pattern analysis to flag suspicious claims before they entered the payment pipeline — while simultaneously automating the processing of clean, validated submissions to reduce manual workload.

Fraud detection rules engine with configurable risk thresholds
Automated flagging, hold queue, and investigator workflow
Straight-through processing automation for clean submissions
Risk scoring model and fraud trend reporting for compliance teams
05
Banking KYC / AML Canada
Client Onboarding & Identity Verification

Digital KYC Onboarding & ID Validation Tool for Canadian Banks

Redesigned the end-to-end client onboarding process for local Canadian financial institutions, replacing legacy branch-based onboarding with a compliant digital flow. The new product introduced automated government ID validation, identity verification checks, and a structured onboarding journey that reduced time-to-account while meeting FINTRAC and AML regulatory requirements.

Government-issued ID capture and automated validation engine
KYC / AML compliance workflow with FINTRAC alignment
Digital onboarding journey — from application to account activation
Compliance audit trail and regulatory reporting module
06
AI Agents Automation Data
AI-Powered Data & Content Automation

Automated AI Agents for Daily Business Data & Social Content

Defined and built a suite of AI-powered automation agents that eliminated daily manual data collection and content creation tasks for a business team. The agents pull fresh, relevant industry data on a scheduled basis, analyze it for business significance, and generate ready-to-publish social media content — reducing hours of weekly effort to a fully automated background process.

Scheduled AI agents pulling live business and industry data feeds
Relevance filtering and data summarization with LLM processing
Automated social media content generation (LinkedIn, X, newsletter)
Internal digest delivery with source attribution and publishing workflow
07
AI Agents Real Estate Live
AI Market Intelligence · Real Estate

AlfaEstate Market Intelligence Dashboard

Designed and built a fully automated AI-powered market intelligence platform for a real estate company. The system monitors mortgage rates, property listings, pricing trends, and economic signals every morning — then generates ready-to-publish social media content and marketing insights for the team. What previously required hours of manual research now runs as a scheduled background process, surfaced through an executive-friendly dashboard.

Automated daily briefing — local real estate news, mortgage rates, and economic indicators
New listings and recently sold properties by region with pricing intelligence
AI-generated social media content and marketing copy for real estate professionals
Executive dashboard designed for fast, high-signal decision-making
View Live Demo
08
Gov-Tech AI Decision Live
Executive Intelligence Platform · Qatar

Sharek Executive Intelligence Platform

Conceptualized and built an executive intelligence platform designed for Qatar's Sharek program — enabling senior government leaders to monitor organizational performance, service quality, citizen sentiment, and strategic KPIs from a single, unified command center. The platform consolidates multi-source data into interactive visual analytics and includes an AI Decision Assistant that lets leadership ask natural-language questions and receive instant, data-driven strategic answers.

Performance monitoring across government entities, regions, and service lines
Quality assurance analytics and citizen feedback intelligence with trend detection
AI-powered social sentiment analysis and public conversation monitoring
AI Decision Assistant — natural-language queries returning strategic insights and recommendations
View Live Demo
Concept to Clickable
Product Prototypes & UX Flows

Alongside the platforms above, a number of app concepts have been taken from problem statement to interactive prototype — including workflow mockups, user journey maps, and high-fidelity UI designs for mobile and web. These span fintech, healthtech, and productivity tooling. Detailed walkthroughs available on request.

Prototypes
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